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Playbook

Our clients speak for themselves.

But they also speak about us: with a focus on delivering memorable and lasting results.

Case study 01

Scored Balls

The ball that decided the game, turned into an asset fans can own.

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A ball crosses the line.

The stadium explodes.

Then, the moment disappears.

Until now.

Football has always sold fans a copy of the moment,

never the ball that decided the game.

For Telescope Sports and Italy's Serie A,

that was the gap.

Millions of fans engaged in a moment,

no way to own it, or prove it was real.

So we built what nobody else had:

the ball itself.

As an asset, not merchandise.

Never before had a brand stopped the game,

surprising fans globally.

The moment a goal is validated,

the referee hands the ball to a field delegate

who hands it to us.

We box it, ready to travel.

We fit it with an NFC chip

and a certificate of authenticity.

The instant the goal is scored,

a QR code goes live on the broadcast,

with the sponsor owning an emotional moment.

Fans scan it, landing on a branded page,

where fans stand the chance to own that ball.

Scaled across a full season:

100 top matches branded in a single season.

The result isn't a dull merchandising asset.

It's a new format of branding

built into the emotional peak of the game.

Every goal becomes a real-time masterpiece

anywhere in the world.

Not a replica of the moment.

The moment itself.

Memorable forever.

Is your brand ready to let fans

own a piece of the game's history?

The next act is ours.

Reach out before we reveal new sports.

Telescope Sports.

We amplify the game.

The work

Deals that deliver.

From one-off campaigns to long-term partnerships, we connect your brand with the right ambassadors to create authentic links with global audiences. We manage the full process, from negotiation and approvals to content planning and delivery, so every collaboration runs smoothly, discreetly, and with real impact.

Today, we put that access to work for brands — identifying unique opportunities, closing strategic partnerships, and delivering real visibility, tangible results, and an unbeatable ROI.

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Case study 02

XTB

From sponsorship to sign-ups: how we helped our client turn sports visibility into real user growth.

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Every brand wants a piece of football.

Almost none of them know how to turn it into growth.

This is how Telescope Sports changes the game.

For most brands, sponsorship means one thing:

logo where the cameras are, and hope.

For XTB, a global investing platform,

visibility wasn't good enough.

New users were.

Every market needed its own lever,

not a copy-paste deal.

So together, we shaped the approach.

A user acquisition strategy that happens to run through sport,

using sponsorship as a growth channel,

not just as a branding exercise.

Chosen for fit, not size.

Europe's most passionate fan bases

wired into matchday moments

and fan activations,

turning attention into accounts.

Starting at the top

with a multi-year sponsorship deal with FIBA

for the Women's and Men's World Cup,

followed by iconic football clubs in

Italy, France and Portugal.

Three clubs.

Three of Europe's biggest leagues.

All playing in European competitions,

all chosen for the same values:

ambition, growth, reach.

One 360° strategy,

turning fans into users across the continent.

The result is a footprint

no single sponsorship could buy.

Not a collection of logos.

One coordinated growth engine for XTB.

Turning fans into new leads.

Market by market.

This is what happens when sponsorship

stops being a media buy

and becomes a growth strategy.

Not just seen. Felt.

In the stands,

in the app.

In every new user who found XTB

through a club they believed in.

Telescope Sports.

We amplify the game.

Sports sponsorship is crowded.
We clear the path.

Want the next one to be yours?

Tell us the objective and the budget range. We'll come back with the properties worth your time.

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